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Why Are More And More Brands Choosing Hot Stamping Foil For Packaging?

2025.05.06

In the world of packaging design, the first "texture" is the brand's competitiveness. When you walk into a boutique, pick up a box of skin care products, or flip through a beautiful brochure, those metallic glossy patterns often leave a "high-end" and "exquisite" impression in your mind. And these visual impacts often come from a small material: hot stamping foil. In this article, we will help you understand the value and technical selection of this type of material, especially in the field of hot stamping on plastic surfaces. What are our more professional solutions?


Hot Stamping Foil


What Is Hot Stamping Foil?

Hot Stamping Foil is a film with metallic luster or color pigments, which is transferred to the surface of different materials through heating and pressure to form a firmly attached pattern or text. Its application is not only for decoration, but also a tool for expressing visual hierarchy and brand tone. Compared with printing ink or stickers, hot stamping foil brings a more three-dimensional and delicate texture, a stronger metallic effect, and will not fade or fall off. It is suitable for a variety of materials such as paper, plastic, leather, etc., and is widely used in:

· Cosmetic packaging

· High-end wine bottles

· Electronic product logos

· Commercial stationery, gift boxes

· Cards, certificates, anti-counterfeiting seals, etc.


Why Is Plastic Hot Stamping So Particular About Material Selection?

There are many types of plastics, with large differences in surface tension, heat resistance and texture, so hot stamping foils with different formulas are needed to adapt. Below, we will briefly sort out the two mainstream hot stamping foil types suitable for plastics according to different needs.


1. PL series: basic application + professional upgrade

Applicable to: AS, ABS, PS, PET, PETG, PVC, PU, PA, PMMA, PE, APET and other common plastics

PL1: Suitable for secondary hot stamping (over-stamping) surfaces, convenient for multi-level design.

PL2: It can also adhere stably to glass fiber reinforced plastics and supports secondary hot stamping.

PL4S: Double-sided foil, designed for large-area solid hot stamping on acrylic surfaces.

PL4F: Double-sided foil, suitable for hot stamping of detailed patterns on acrylic materials with higher clarity.


2. PR Series: Ideal for those seeking a stronger metallic feel

Applicable to: AS, ABS, PS, PET, PETG, PVC, PU, PA, PMMA, PE, APET, etc.

This series of foils emphasizes the improvement of metallic texture - higher brightness and stronger gloss, suitable for brand packaging or electronic product logos that require higher visual impact.


What Changes Have Customers Gained With Hot Stamping Foil?

Higher product recognition: Visual impact is enhanced, making the packaging stand out on the shelf

Stronger brand value: Metallic hot stamping gives people a high-end, rigorous, and trustworthy brand impression

Lower loss and higher efficiency: Strong adaptability, mature technology, and more stable in mass production

Wider scope of application: Supports various plastic materials, from cosmetics to car interiors; one foil for multiple uses


Don't Underestimate Hot Stamping Foil

Many people still have the impression of hot stamping foil at the "decorative level", but in today's brand competition, it has long become an important part of conveying value and improving product positioning. Especially in plastic applications, choosing the right formula can not only reduce scrap, but also make your product better in detail. If you are looking for a stable, high-quality hot stamping foil suitable for plastic materials for a new project, please contact us for samples and formula suggestions.


Kalefu Packaging is a large, reliable, and professional manufacturer and supplier of security thread, chromashift foil, and hot stamping foil. We have many customers in China and around the world. You can rest assured to buy the products from our factory, and we will offer you the best after-sale service and timely delivery. Learn more about what we offer by visiting our website at https://www.colorfulpack.cn/. For questions or support, contact us at enquiry@colorfulpack.cn.







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